Web Design

Web design firm powers up new downtown digs


A -12 months attempt to transform a 1920s-era construction on East Grace Street into twenty-first-century places of work is complete.

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Shawn Maida, founding the father of net and app development company Foster Made, has finished renovating 404 E. Grace St., a 4-tale building with a Spanish-inspired structure that at the beginning housed W.W. Foster Studios.

The photography studio, which merged with close by Dementi Studio, helped encourage the name of Foster Made, a 12-year-antique company that rebranded from its previous moniker, Visual Chefs, at the same time as moving to the building from its preceding home in Manchester.

Maida said the call is likewise a nod to the firm’s goal of fostering relationships with clients – a technique that brought on its pass across the river.

“We really need to start constructing the relationships right here in Richmond,” Maida said, noting the majority of the firm’s customers are out-of-city. “Half the people (inside the firm) stay in Church Hill, so the notion changed into to clearly invest in Richmond and make an effort to develop some of these relationships.”


Foster Made fills most of the 6,500-square-foot building, doorways down from the Grace Place residences at the nook of Grace and Fourth streets and nearby eating places Wong Gonzales, Pasture, and Juleps. Higher ground is leased to TMI Consulting, which moved from up the road in overdue 2015.

Maida and his spouse Sara bought the construction in 2014 for $242,500. He said it had been boarded up because of the Seventies, whilst Foster Studios merged with Dementia.

Maida said he positioned about $900,000 into the task, which concerned historic tax credits and grants from the City of Richmond. BB&T furnished financing for the renovation, which changed into designed via nearby architecture company 3north.

About halfway thru the task, Maida took over the position of the popular contractor from the local corporation Gingerbread Man, which started the maintenance. He said that exchange contributed to the challenge’s longer-than-expected length.

“It became absolutely a long journey, now not being a fashionable contractor earlier than,” Maida stated.

Foster Made moved into the construction remaining 12 months, and the protection wrapped up in February, Maida stated. The firm held an open house for the constructing final week.

Work protected converting a former image staging room into a complete kitchen, a basement space right into an assembly room, and updating the constructing’s era. Most of the firm’s 19 employees are concentrated in a room closer to the returned of the ground floor.

The interior was designed via Blaine McDermott, and Fern & Roby provided furniture.

Constructed in 1927 and designed through Richmond architect Henry Thomas Barnham, the construction keeps its specific Spanish-inspired architectural information, along with ornate terra cotta window heads and balcony panels, arched doors and windows, and stone partitions and staircases. The Grace Street Commercial Historic District report defines the building as “one of the maximum extravagant interpretations of Spanish stimulated architecture on Grace Street” and “one of the city’s extra problematic examples of the Spanish/Moorish style.”

The constructing’s storefront might be designed otherwise all through the 12 months, Maida stated, including a few colorations to a corridor that has transitioned appreciably when you consider his funding inside the place 3 years in the past.

Across the street, Champion Brewing Co. Has an installation in the former Aurora Restaurant space, and farther east, Secret Sandwich Society and Maya Modern Mexican opened late ultimate 12 months.

Jeanna Davila
Writer. Gamer. Pop culture fanatic. Troublemaker. Beer buff. Internet aficionado. Reader. Explorer. Set new standards for getting my feet wet with country music for farmers. Spent college summers lecturing about saliva in Libya. Won several awards for buying and selling barbie dolls in Prescott, AZ. Spent a year implementing Yugos in West Palm Beach, FL. Spent several months creating marketing channels for cigarettes in Deltona, FL. Spent 2001-2004 developing carnival rides in New York, NY.