SEO News Roundup: Google Stops Using DMOZ

Google took to its Webmasters Blog earlier this month to announce that it’ll now not use the Open Directory Project (DMOZ) as a source of seeking results snippets.

DMOZ officially shut down on 17 March 2017. However, Google becomes nonetheless the usage of its titles and descriptions statistics for seek consequences snippets whilst it felt the DMOZ facts turned into richer than that already to be had from the meta description or the web page’s very own content material.The flow also method that site owners do not want to have the NOODP directive on their pages. As this directive told Google to choose out of using DMOZ it’s miles not required.

Voice search appears to be coming of age, in step with Andreas Reiff, who recapped on the latest consultation by Pete Campbell, founder and handling director of Kaizen, on voice search, introduced at SMX London in May.

Voice seek has most effective been round when you consider that 2011, however already 27% of US Smartphone users now use voice seek assistants as a minimum once per week. Apparently, this increase is because of a shift in awareness from voice seek to voice command.

New innovations are anticipated from Google’s DeepMind gadget learning technology, that is in all likelihood to be included into Google Home. Similarly, IBM’s Watson is likewise predicted to expand to be constantly conscious and continuously getting to know.

Further innovations are expected in the language used to command voice. At present, users want to employ a robot, factual voice, but it’s far possibly that, as AI evolves, the systems will become higher at know-how herbal language.

Search engine optimization: The Movie can be coming to a display near you. Yes, it’s genuine! John Lincoln, CEO of Ignite Visibility, has spent the beyond few months setting together a movie displaying the highlights and timelines of SEO improvement.

The film consists of documentary-style interviews with enterprise influencers, along with Rand Fishkin from Moz and Barry Schwartz from Search Engine Land.

SEO: The Movie will be launched on 20 June 2017. Go to Search Engine Roundtable to observe the trailer.

Search Engine Roundtable stated in May 2017 that Google becomes testing a tab consumer interface to toggle among a neighborhood panel’s overview and critiques. A couple of weeks on and Barry Schwartz has stated that this now seems to be rolling out, although Google is yet to verify this.

Go to the Search Engine Roundtable web page to look an lively GIF showing the toggle action among the review and overview data.

It seems that Google is once more jogging exams on its resort seek outcomes, Search Engine Roundtable has said.

Sergey Yakov saw a take a look at that blanketed charge labels in maps. The test also includes a rate slider filter and a carousel listing of fee labels.

The price slider levels from $zero to $six hundred and will refresh consequences dynamically based totally on the rate range selected.

 

In final week’s Whiteboard, Friday Rand Fishkin explored how Google weighs textual content hidden from view the use of CSS and JavaScript.

He replied key questions which include, does Google deal with textual content saved in the back of “read extra” hyperlinks with the equal significance as non-hidden textual content? According to Fishkin, the solution is ‘no’. In his presentation, he offers some exceptional search engine marketing tips for handling hidden textual content.

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